Apex Subscription Drive

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Apex Subscription Drive

Post by shadowflame1974 on Wed Jan 05, 2011 4:29 pm

Apex magazine is having a subscription drive.

As many of you know Jason at Apex Book Company is changing things up and one of the things is the magazine.
He has changed the magazine so that subscribers will get first peek. Subscription for one year is only $12 (or $1 a month!)




Last edited by shadowflame1974 on Fri Jan 07, 2011 3:20 pm; edited 1 time in total

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Re: Apex Subscription Drive

Post by Tall Tyrion on Wed Jan 05, 2011 5:22 pm

Nice! I just signed up.

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Re: Apex Subscription Drive

Post by shadowflame1974 on Wed Jan 05, 2011 6:11 pm

Awesome!

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Re: Apex Subscription Drive

Post by catephoenix on Thu Jan 06, 2011 1:54 pm

Signed up the other day. Very Happy

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Re: Apex Subscription Drive

Post by Kenwood on Thu Jan 06, 2011 1:58 pm

Tall Tyrion wrote:Nice! I just signed up.
You do know that their magazine is digital now, right? =)

Worth it, though.

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Re: Apex Subscription Drive

Post by kurtnewton on Thu Jan 06, 2011 2:43 pm

Kenwood wrote:
Tall Tyrion wrote:Nice! I just signed up.
You do know that their magazine is digital now, right? =)

Worth it, though.

Also, worth waiting a month until it goes online for free. scratch I think their new marketing model would be better off appealing to donations or actually do this thing called a "print magazine" that a lot of readers I know still like to have and hold and maybe put in their time capsules for the day when their unborn progeny will dig it up and discover them like the dead sea scrolls. Wink

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Re: Apex Subscription Drive

Post by Tall Tyrion on Thu Jan 06, 2011 3:01 pm

Kenwood wrote:
Tall Tyrion wrote:Nice! I just signed up.
You do know that their magazine is digital now, right? =)

Worth it, though.

I saw that after I signed up.

It's cool, though. I don't mind supporting.

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Re: Apex Subscription Drive

Post by Kenwood on Thu Jan 06, 2011 3:41 pm

kurtnewton wrote:
Kenwood wrote:
Tall Tyrion wrote:Nice! I just signed up.
You do know that their magazine is digital now, right? =)

Worth it, though.
Also, worth waiting a month until it goes online for free. scratch I think their new marketing model would be better off appealing to donations or actually do this thing called a "print magazine" that a lot of readers I know still like to have and hold and maybe put in their time capsules for the day when their unborn progeny will dig it up and discover them like the dead sea scrolls. Wink
A buck an issue isn't much, so I paid it the other day. I love what Apex does. I haven't loved everything they've put out, but a lot of my small-press favorites in recent years have come from Apex.

But yeah, I'd love Jason to bring back the print version. He can just use Amazon's CreateSpace like we do. We're not the only one to use it, just one of the few who will admit to it. But the old Apex Digest would look great in the 6x9 format. They tried MagCloud, did four issues through them, but MagCloud's pricing is too high. CreateSpace's is not.

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Re: Apex Subscription Drive

Post by aaron_polson on Thu Jan 06, 2011 8:15 pm

I'm in. Apex is good people. Twelve bucks a year isn't much to support a good venue. That being said...CreateSpace is a good idea for getting print out to those folks who want it...

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Re: Apex Subscription Drive

Post by kurtnewton on Thu Jan 06, 2011 9:37 pm

If I came off as sounding snarky I apologize. But, while I know electronic media is here to stay, it shouldn't be the end all solution. The solution is both electronic AND print. As a reader, I like pulling out an older issue of a magazine and thumbing through it and revisiting certain stories. Of course, there are electronic archives for online zines, but what happens when the magazine finally folds? It all goes away. And as a writer there's nothing like receiving that contributor copy that you can put on your bookshelf and take pictures of and post on Facebook! Wink

I love the fact that Apex is only one of a small handful of pro paying markets. But how is it that they can't sustain the "free" model while magazines like Clarkesworld, Beneath Ceaseless Skies, Fantasy Magazine and Strange Horizons can? (Chizine recently lost their funding when Leisure dropped them as a sponsor, so I left them off the list.)

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Re: Apex Subscription Drive

Post by aaron_polson on Thu Jan 06, 2011 9:40 pm

kurtnewton wrote:But how is it that they can't sustain the "free" model while magazines like Clarkesworld, Beneath Ceaseless Skies, Fantasy Magazine and Strange Horizons can? (Chizine recently lost their funding when Leisure dropped them as a sponsor, so I left them off the list.)

A very, very good question. If I was a better businessman, I could answer that question. Doesn't Clarkesworld have some deep pockets in the background? I thought they did... Strange Horizons is the one which truly amazes me. All those years, still going strong.

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Re: Apex Subscription Drive

Post by Kenwood on Thu Jan 06, 2011 9:46 pm

aaron_polson wrote:
kurtnewton wrote:But how is it that they can't sustain the "free" model while magazines like Clarkesworld, Beneath Ceaseless Skies, Fantasy Magazine and Strange Horizons can? (Chizine recently lost their funding when Leisure dropped them as a sponsor, so I left them off the list.)

A very, very good question. If I was a better businessman, I could answer that question. Doesn't Clarkesworld have some deep pockets in the background? I thought they did... Strange Horizons is the one which truly amazes me. All those years, still going strong.
Not sure about Clarkesworld, but I know the guy who puts out Black Gate helped create Mosaic, which was eventually bought by Microsoft and called Internet Explorer. I imagine he's not hurting for money. Haha.

They're not free, though. Just talking random.

As for how others pay pro rates while remaining free is beyond me. I know it's not easy.

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Re: Apex Subscription Drive

Post by shadowflame1974 on Fri Jan 07, 2011 9:56 am



For more explination please see : http://www.mlvwrites.com/2011/01/your-business-model-is-not-your-neighbors.html

http://www.apexbookcompany.com/2011/01/apex-magazine-news/

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Re: Apex Subscription Drive

Post by kurtnewton on Fri Jan 07, 2011 1:30 pm

Thanks for the info Shadow! I hope it works for their sake...and for ours. It's unfortunate though that a print option wasn't even discussed. Maybe the model will allow them to subsidize a print edition eventually. Like Ken and Aaron said, the print option is no longer a deal breaker. For a time it was--during that transitional period. But the technology--and the prices--have caught up with the demand and now printing is affordable again. You still have to be smart about it in order to run a profitable business. I actually think Ken's ass-backwards model is the one to follow. Create a quality product. Print first, with electronic as an option! Hey, Ken, where is that electronic option? scratch Think of the profit you're missing out on!

I believe what we're seeing here is a generational wave. The new ways will always ride a wave for a certain period of time until they become absorbed into the mainstream, and then it'll be just another option in the general scheme of things. Let's hope. After all, The Beatles didn't replace Elvis. Hell, they didn't even replace Beethoven! Printed matter has been around since the Egyptians so I doubt it will ever cease to exist.

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Re: Apex Subscription Drive

Post by Shiney on Fri Jan 07, 2011 2:04 pm

booty


I shake my ass at technology....and electronic media.

Very Happy

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Re: Apex Subscription Drive

Post by Kenwood on Fri Jan 07, 2011 2:45 pm

Digitial version is coming this month, hopefully, with the other two to follow shortly.

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Re: Apex Subscription Drive

Post by Balor on Fri Jan 07, 2011 3:45 pm

Kenwood wrote:Digitial version is coming this month, hopefully, with the other two to follow shortly.

You do what we talked about, Ken? If you did, I think that'd be a financial windfall for you.

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Re: Apex Subscription Drive

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